Luxury giant LVMH is reportedly considering a massive shake-up of its portfolio, with the sale of several high-profile brands on the table. According to sources, Marc Jacobs and Rihanna's Fenty label are among the luxury goods maker's prized possessions that could be sold off in a move that would be one of the biggest in the company's history. The potential sale comes as LVMH struggles to navigate a challenging retail landscape, with consumers increasingly turning to more affordable options and luxury brands facing intense competition from up-and-coming designers. As the world's largest luxury goods company looks to refocus its strategy, the fate of these beloved brands hangs in the balance.


LVMH is exploring sales of brands including Marc Jacobs and Fenty in one of the biggest pullbacks in its history