The head of Kering, which owns luxury brands Gucci and Saint Laurent, is sparking debate by pushing for factory-style efficiency in high-end fashion production. Critics argue that scaling up manufacturing risks diluting the craftsmanship and exclusivity that define luxury goods. The move comes as the industry grapples with balancing growth demands with maintaining traditional artisanal standards. Industry insiders are divided over whether streamlined production can coexist with the heritage of iconic fashion houses.
Luca de Meo is ruffling feathers by introducing industrial production methods at the owner of Gucci and Saint Laurent
