Shares of a major fast-fashion retailer have plunged nearly 40% since its Hong Kong stock market debut, raising questions about investor confidence in the sector amid growing scrutiny over sustainability and labor practices. The sharp decline follows a volatile trading period, with analysts citing concerns over rising production costs, shifting consumer priorities, and heightened regulatory pressures. The retailer’s performance reflects broader challenges facing the industry as environmental and ethical concerns reshape shopping habits. Investors appear wary of long-term risks despite the brand’s global expansion plans.


Shares in fast-fashion retailer have tumbled 38% since listing in Hong Kong last month