A federal judge has denied the Department of Justice’s bid to compel Alphabet Inc. to sell portions of its Google Ads unit, a move that would have been part of a broader antitrust settlement aimed at curbing the search giant’s dominance. The ruling, issued in a U.S. District Court in California, upheld Google’s argument that the sale would not sufficiently address concerns about competition in digital advertising. The decision leaves the DOJ’s lawsuit over Google’s search and advertising practices in limbo, while the company maintains that its current structure does not stifle rivals. The case continues to draw scrutiny from regulators and lawmakers eager to see reforms that could reshape the online advertising landscape.
Judge rejects US Department of Justice’s request to force the sale of parts of the search giant’s ads business