In a bid to connect with India's youth, Prime Minister Narendra Modi is taking a bold step into the world of social media. Under the guise of 'Mann Ki Baat,' his monthly radio address, Modi has begun posting late-night Instagram Reels, an unprecedented move for a leader of his stature. The posts, often humorous and lighthearted, aim to showcase Modi's more relatable side, but some have raised concerns about the blurring of lines between politics and personal life. As Modi reaches out to Gen Z through these short, bite-sized videos, it remains to be seen whether this unorthodox approach will help bridge the gap between the government and India's young, tech-savvy population.
For Gen Z in India, PM Narendra Modi is trying to become an unlikely friend through late-night Instagram reels.
