"New Details Emerge on Saudi Arabia's Futile Bid to Create a Global Sports Powerhouse A fledgling sports league backed by Saudi Arabia's Public Investment Fund (PIF) has hit a major roadblock in its pursuit of global recognition, with sources revealing that the organization is struggling to establish a sustainable financial footing. Despite its initial promise, the league has become increasingly reliant on PIF funding, casting doubts over its long-term viability. As the league continues to grapple with financial woes, questions are being raised about the wisdom of Saudi Arabia's ambitious sports strategy, which aims to propel the country to the forefront of international sports. Insiders suggest that the league's inability to wean itself off PIF support will have significant implications for its future prospects."
Upstart league unable to build a sustainable business so it could wean itself off a total reliance on the PIF’s wealth