A leaked internal document reveals a major tech company’s plans to overhaul its privacy policies, potentially exposing user data to third-party advertisers in ways critics warn could undermine long-standing commitments to data protection. The proposed changes, described as a shift toward "contextual targeting," would allow personalized ads based on browsing activity rather than stored personal information, raising questions about whether the move is a genuine privacy safeguard or a strategic rebranding of data-sharing practices. Industry analysts suggest the proposal could reshape digital advertising norms, while privacy advocates argue it fails to address core concerns about surveillance capitalism. The document, obtained by a consumer rights group, highlights tensions between corporate revenue models and user trust in an era of heightened regulatory scrutiny.
