Amazon's Ring Division Faces Backlash Over Data Concerns Amazon's Ring division is embroiled in controversy once again, this time over a planned partnership with Flock Safety that has been abruptly canceled. The move comes after a Super Bowl commercial sparked outrage among civil liberties advocates, who expressed concerns that the partnership could lead to increased surveillance and data collection by law enforcement. The partnership, which aimed to integrate Flock Safety's license plate readers with Ring's doorbell cameras, raised questions about the potential for mass surveillance and the erosion of personal privacy. As the tech giant faces growing scrutiny over its data practices, the cancellation of the partnership may be seen as a rare concession to critics.
Following a backlash to its Super Bowl commercial, Ring owner Amazon announced that it was canceling a planned partnership with Flock Safety.