Wimbledon, one of the world's most prestigious tennis tournaments, has seen its fair share of iconic moments and surprises. But none may be as unexpected as the rise of an unlikely star: an AI-generated influencer. Dubbed "Cassi" by its creators, this digital persona has taken the tennis world by storm, racking up thousands of followers on social media and generating buzz among fans and sponsors alike. But what's behind Cassi's viral success, and how is this AI influencer changing the game for brands and marketers?
Why This AI Influencer Is Going Viral at Wimbledon (Yes, You Read That Right) people.com
